New Delhi: The widespread acceptance of Ayurveda, alongside other traditional medicinal practices, has provided a boost to the Ayush sector globally. According to the Union Government’s projection, the Indian Ayush sector
has secured a market of no less than USD 23 billion in 2023. Within this, the
Ayurvedic sector alone is experiencing substantial growth. Industry experts attribute
this success to Prime Minister Narendra Modi’s vision, emphasising the integration of
Ayurvedic principles into modern healthcare and the promotion of research. This
approach has strategically positioned Ayurveda as a beacon of holistic wellness on
both national and international fronts.
“The government’s comprehensive approach extends beyond domestic initiatives, as
evidenced by the global promotion of Ayurveda. The recognition of Ayurveda as a
traditional medical system by more than 30 countries is a testament to diplomatic
efforts and collaborations, positioning India as a leader in alternative medicine on the
international stage,” says Dr Ravishankar Polisetty, a pioneer in Poly Scientific
Ayurveda (PSA).
He says that the support from the centre will assist more startups and medical
experts in developing novel innovations that blend the ancient wisdom of Ayurveda
with contemporary technical advancements.
“The Prime Minister had already emphasized that, more than an alternative,
Ayurveda is now a fundamental pillar in the national health policy. He envisions
establishing 1.5 lakh Health and Wellness Centres nationwide under the Ayushman
Bharat Yojana, with 12,500 centres specifically dedicated to Ayush Wellness to
promote integrative medicine systems. These developments are going to make
significant changes in India’s healthcare sector,” adds Dr Polisetty.
A versatile cardiac surgeon, ayurvedic researcher, and data scientist, Dr Polisetty is
the founder of Sai Ganga Panakeia Private Limited (SGP) and Novadigm Health Inc
(Delaware), a global leader in biotechnology and personalised medicine.
